Management Team

Michel Robert gained extensive expertise in the transportation and logistics sector over the past 30 years. His innate leadership and sound management of the company inspire and motivate his colleagues and industry peers. Since February 2026, he co-leads the company alongside Isabelle Robert, thereby establishing a new governance structure.  This governance model enhances the company’s agility and decision-making robustness, while maintaining closer ties with teams and customers.

To further promote his industry, Michel serves as an active member of several committees and study groups focused on the sector’s advancement, performance, and innovation.

Michel joined the organization, which represents his family legacy, in 1991. He held several management positions within the customer service, dispatching, pricing, and operations teams. In 2000, he became Vice President of Warehousing and Distribution, then Executive Vice President, and finally President and CEO, a position he held from November 2015 until recently.

Michel is also a member of several organizations and associations. He serves on numerous industry-related committees and study groups. In addition to his professional activities, Michel is passionate about wine and cider. In 2006, the Robert family acquired a magnificent estate in Rougemont, and in 2023, the family acquired a second, well-established vineyard on the other side of Rougemont Mountain.

After graduating in business administration from HEC Montréal, Isabelle joined Groupe Robert in 1997. Promoted to Co-President in February 2026, she now shares leadership of the organization with Michel Robert, bringing proven leadership, a hands-on approach, and a recognized ability to inspire teams in support of a renewed governance structure.

A seasoned manager specializing in transportation and logistics, Isabelle oversees trucking operations, sales, and IT, ensuring performance, operational efficiency, and excellence in service. Having grown up within Groupe Robert, her family legacy, she possesses an in-depth knowledge of the organization honed through a rich and diverse career path.

Throughout her career, Isabelle has held key responsibilities in operations management; she has been closely involved in customer relations and has also played a pivotal role in the information technology department, contributing to the streamlining and optimization of processes.

Like Michel Robert, Isabelle has a keen interest in wines and ciders. In 2006, the Robert family acquired a splendid property in Rougemont, and in 2023, they added a second, well-established vineyard to their portfolio, located on the other side of the Rougemont mountain.

As a manager specialising in integration and mobilisation of human resources, Julie helped to build Groupe Robert employer brand, her family legacy. Julie has a strong sense of equity, social inclusion, safety and well-being of all Groupe Robert employees and she is actively participating to the company image by being the spokeperson in many events and associations of our Industry.

Chantal is a chartered accountant specializing in management accounting, performance management, as well as governance and strategy. Chantal has acquired, after more than 25 years of practice, valuable expertise enabling her to effectively, and above all, support development of businesses of all sizes.  Chantal has had a long career in consulting at Raymond Chabot Grant Thornton. In addition, she has an vast knowledge of the reality of businesses being an entrepreneur herself for many years; her company has become a model in Quebec in the poultry sector.

Chantal has the business acumen to put in place the tools and structures to enable Groupe Robert Inc. to progress. As Vice President of Finance, it is essential for her to guarantee the financial health of the company, to allow Groupe Robert to look further and create a stimulating and enriching environment for all professionals and employees.

Pascale started with the company on September 23, 2024. She has more than 28 years’ experience in manufacturing and other industries. Prior to joining us, she worked for a number of major organizations, including Agropur Cooperative, where she progressed to Vice-President of Human Capital Operations for both Canada and the United States, as well as having worked at Manpower and Bombardier Recreational Vehicles.

Pascale is recognized for her ability to perform in an environment defined by numerous business changes and transformations. Her knowledge of our industry and our customer‑base will be a great asset to our company. She will further pursue the efforts already underway to support our growth, maintain employee motivation and promote an inclusive and collaborative work environment.

Beyond her professional commitment, Pascale is involved in a number of diverse organizations, namely the Festival International de la chanson de Granby, where she is a board member. Pascale holds a bachelor’s degree in industrial relations from the Université de Montréal.

Pierre joined Groupe Robert in March 2020 as Director, Distribution Centres; he was promoted to Vice‑President of that division in May 2022. Then, with the growth of our aerospace-automotive sector, he was appointed Vice-President of Operations for this sector in March 2024.

Pierre is a dynamic, results-oriented senior manager who combines knowledge, experience and skills necessary to empower his team with a new outlook. He has over 20 years of experience in manufacturing operations and logistics supply chain management. Pierre has proven to be a skilled communicator and is able to mobilize his team in accordance with set priorities and objectives.

Over the years, Pierre has contributed to companies such as Kruger Products, Trico Evolution and Lumen.  His broad knowledge ranging from organizational health & safety to financial assets and project management represents a key asset to the business. With an LSSBB certification awarded in 2006, Pierre provides the necessary structure and guidance to achieve, control and manage targeted results.

Martin joined our organisation in January 2025 as Vice President, Distribution Centres.  His more than 20 years’ experience ranges from engineering positions, responsible for projects encompassing plant maintenance to reliability specialist, from packaging optimization to management positions in operational excellence.

Operations management and improvement projects are a great source of satisfaction for him, as is the coaching and professional growth of his team.

Prior to his current position, Martin was Vice President/Operations Director at Groupe AFFI where he oversaw the company’s four (4) production plants, integrating all supply chain functions, down to the final delivery to the customer.

Martin is managing our distribution network, with the exception of our aerospace and automotive operations.  His professional background complements our current service offering, enabling us to broaden the range of services we offer our customers.

A seasoned executive in operations and general management, with nearly 30 years of experience in the transportation, logistics, and high‑security complex services sectors, Sylvain joined our company in November of 2025. Previously, he held the position of Director of Transportation and Customer Service at Colabor Food Distribution. He also spent 25 years at Gardaworld in cash‑in‑transit services, rising through the ranks to Regional Vice President for Québec. 

Richard is Vice-President to our Specialized Transportation division since September 2023. He rejoined the company ranks in June 2022 as Director for that same division after an interval of a few years.

Richard’s expertise in our industry is invaluable, and together with his ability to overcome intricate issues and his talent for inspiring the focused team he has built, Richard is proving to be a valuable contributor to reaching our corporate goals.

Valérie is a senior business development executive with more than 25 years of experience in transportation, logistics, and supply chain solutions across Canada and North America. She currently leads strategic growth initiatives and customer development activities nationwide.